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Director, Marketing Operations At UCLA Health

Location: Los Angeles, California

Job Description

Responsibilities
UCLA Health is looking for a Director, Markting Oprations. This person will define and optimize processes and systems with internal team members and external partners, and provide the production direction necessary to deliver on large scale and small-scale campaigns and marketing initiatives successfully. Our Marketing Operations Director will establish and lead communications and workflows, ensuring effective exchange of information and asset deliverables, proactively identify and successfully address gaps in people, processes, and tools and influence change. The right candidate will be proficient in marketing project and budget management technology and will have proven success in establishing new, and repeatable protocols to maximize the efficiency of marketing and communications efforts.
  • Plans, leads, and executes internal and external workflows, ensuring an effective exchange of information and deliverables
  • Oversees and reports on multi-channel project intake process and optimizes the process as necessary
  • Leads conversations to align cross functional teams
  • Identifies technology needs to optimize collaboration and track the impact of marketing initiatives
  • Drives consistency of all strategic and creative documents and processes
  • Develops and implements reliable and repeatable processes to optimize the efficiency of marketing hand-offs and approval processes
  • Develops and implements reliable and repeatable processes to manage stakeholder meetings
  • Effectively leads and clearly communicates overall campaign timelines, project deliverables, and resourcing needs
  • Navigates contending priorities, allocate resources appropriately, and mitigate associated challenges
  • Eliminates time-sensitive bottlenecks and produce high-quality creative expediently
  • Handle day-to-day escalations and troubleshooting of production challenges
  • Fosters relationships with cross-functional teams to ensure that we're delivering against asks while creating an environment that allows for innovation
  • Works closely with internal partner teams to identify more efficient workflows
Qualifications

5 years managing creative asset production producing assets for mass media, print, social and digital campaigns
5 years of experience acting as a senior-level producer in a creatively-driven advertising agency or internal creative team, developing and tracking: budgets, schedules and assets for creative production in social and on the web
3-5 years of senior level management experience
Demonstrated ability to develop lean and practical structures and processes
Ability to independently manage budgets and client relationships
Demonstrated strong cross functional influence and leading without authority capability
Demonstrated experience developing SOW's with the ability to properly assess and inform resourcing
Strong understanding of Martech landscape
Ability to build relationships with your Marketing counterparts to ensure team work
Expert knowledge of content creation and production processes; ideally within a subscription services business model
Tactical but able to think more holistically about opportunities for efficiency and team structure
Experience articulating creative intent to others and proactively organizing partners to bring ideas to life
Analytical and insightful attention to detail
Organization with the ability to multitask