o Help in the creative development of new email templates and redesign of existing templates for best practices and optimization of deliverability
o Building and testing emails before deployment,
o List building: list cleaning and segmenting exercises,
Job Type / Category
The Digital Marketing Specialist is responsible for the coordination and implementation of all digital marketing campaigns for Jesta I.S. You will work towards building our brand across global markets through digital channels, especially through Search Engine Optimization. You'll help implement, manage, and grow our digital marketing efforts to enhance brand awareness within the online space with an objective of generating qualified inbound leads. The Digital Marketing Specialist will be part of a small, dynamic team and will thus have the opportunity to work on several projects touching different areas of web marketing at once, all while respecting tight deadlines. The position requires solid experience with web marketing, email marketing, CRM, SEO, social media, and online advertising/promotions.
Required Education, Skills and Qualifications
Education: University degree in Marketing or Communications
Experience: Minimum 2-3 years of experience in a digital marketing role
o Wordpress, Google Analytics, Salesforce CRM, Pardot or similar platforms
o SEO, SEMRush
o Social media sponsored posts and advertising strategies
o Ability to edit and code basic HTML/CSS
o Proven experience in playing a supporting role in the planning, execution and analyzing of website, promotions, and email campaigns
Significant assets: B2B experience in a technical field, experience with design
programs, such as InDesign, Photoshop and Illustrator
Language abilities: Advanced communication skills in English, working knowledge of French
Know how: Collaborative while also being able to work well independently, detail-oriented, selfstarter
who can prioritize and multitask
Jesta I.S. is a leading supplier of ERP software to the apparel, footwear, and soft goods industries. Our client base includes many recognizable brands spanning the globe, and continues to grow. We are presently looking for a Digital Marketing Specialist to join our team. As a member of our organization, you will enjoy access to industry professionals in an entrepreneurial environment that fosters rapid learning and career advancement. If you are up to the challenge and you have the skill set requested, please send your resume to our HR department.
* Only qualified candidates will be contacted.
Job Types: Full-time, Permanent