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Marketing Specialist At JCCA

Location: New York, New York

Job Description

Overview

JCCA’s Communication & Marketing department is responsible for internal and external agency communications, marketing Fund Development and Advocacy campaigns, and the organization’s online presence. Reporting to JCCA’s Director of Communications and Marketing, the Marketing Specialist works closely with JCCA’s Creative Manager, Online Marketing Coordinator and the Fund Development team. JCCA’s Marketing Specialist will work/collaborate with staff, clients, and families to showcase JCCA’s life-changing and transformative programs and increase the organization’s visibility in the New York media and philanthropic communities.

Responsibilities

Develop stories that highlight news, events, and client and staff successes for website, social media, and email communications
Pitch JCCA events and stories to print, broadcast, and online media outlets
Write copy for fundraising and event collateral, program brochures, flyers, internal and external emails, website, and social media
Facilitate internal communications via social media, agency intranet, email, and printed materials to support organizational initiatives, advocacy efforts, and other strategic goals
Help coordinate production of video content, online and print campaigns, and advertising
Learn JCCA’s ‘voice’ in order to draft correspondence, remarks, and opinion pieces
Proofread all materials drafted by the Fund Development and Communications department
Catalog and manage bank of client stories, press clips, event photos
Monitor current events and trends in child welfare, youth justice, and other topics relevant to JCCA’s mission and goals
Perform other duties as assigned

The ideal candidate is:
  • A talented writer and storyteller with exceptional written and verbal communication skills
  • Curious, tenacious, and resilient under pressure
  • Able to juggle multiple projects and priorities with tight timelines
  • Organized and attentive to detail
  • Comfortable with children of all ages and developmental levels
  • Approachable, with the ability to connect with all types of people across a large demographic spectrum
  • Able to build rapport with clients, staff, and media contacts
Required Education and Qualifications:
  • Bachelor's degree
  • Fluency in Microsoft Office and major social media platforms
  • At least 2-3 years’ experience working in a communications, advertising, or journalism environment
  • Available to travel to JCCA programs within NYC and Westchester up to 25% of the time
  • Flexible to cover occasional evening and/or weekend events

The candidate should be comfortable with the following physical requirements:

  • Carrying computer and other equipment regularly to and from work locations
  • Sitting at a desk for consecutive hours
  • Walking and navigating city neighborhoods and our large residential campus
  • Able to lift 12 pounds