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Marketing Coordinator At Jamestown Management Corporation

Location: San Francisco, California

Job Description

The Marketing Coordinator is responsible for the coordination and implementation of marketing and site activation initiatives on assigned properties in San Francisco with the goal of adding value to Jamestown assets.

Required Education and Experience:

  • Bachelor’s degree in Marketing, Design, Communications or a related field of study from an accredited university; and
  • Two to five years of experience in commercial real estate with experience in retail, mixed-use, hospitality, and / or multi-family; and
  • Any combination of education, training and experience which provides the required knowledge, skills, and abilities to perform the essential functions of the job

Essential Job Functions

1. Marketing

  • Identify, develop, and manage strategic marketing initiatives and plans, including the design and production of marketing collateral, print and digital advertising, newsletters, events, etc.
  • Create, curate and manage properties’ social media strategy, design, and content with Social Media Manager; develop and expand social community and/or influencer outreach
  • Assist with additional branding efforts and strategy for market placement that can be applied across websites, signage, leasing collateral, tenant communications, photography, etc.
  • Procure and analyze market research to determine target shopper/consumer/buyers
  • Interface and manage relationships with graphic designers, property management and tenants, vendors such as printers, copywriters, photographers and other third-party contractors
  • Manage annual media buy
  • Manage PR agency relationship with Communications Manager including the transmission of property voice, story ideas, salient facts on projects and tenants, proofing press releases and following PR media strategy
  • Interface with tenants and Property Management
  • Assist with management of property website development and strategy; oversight of regular web updates and maintenance
  • Oversee event implementation for property
  • Manage entertainment and event space bookings

2. Design & Construction

  • Assist with wayfinding strategy and site specific signage design and implementation
  • Assist with the design, procurement and implementation of amenity, FF&E and décor packages for retail, office, and residential properties
  • Manage the relationships and approvals between outside consultants and in-house initiatives

IMPORTANT JOB FUNCTIONS

  • Teamwork
  • Performs other related duties as assigned
  • Travel and special events outside of the standard business hours may be required

KNOWLEDGE, SKILLS, AND WORKING CONDITIONS

Knowledge of

  • MS Office Suite and Adobe Acrobat
  • Fluency across major social media platforms
  • Basic knowledge of property management duties, property operating rhythms, and typical operating calendar

Skill in

  • Strong graphical and visual communication, ability to articulate ideas clearly and quickly
  • Excellent organizational and interpersonal skills
  • Ability to prioritize and meet deadlines; flexibility in changing conditions
  • Professional presentation of point of view and corporate image
  • Self-motivation, leadership, teamwork, and collaboration
  • Conflict management resolution
  • Detail oriented, logical, and methodical approach to problem solving
  • Exceptional written and verbal communication skills

Working Conditions

  • Responsibilities may require an adjusted work schedule, travel, overtime, and evening/weekend hours in order to meet deadlines or attend special events