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Marketing Specialist At Jam City

Location: Burbank, California

Job Description

As a leading mobile games developer, Jam City is looking to “level up” our talent. We’re on the hunt for innovators who consider themselves dynamic, collaborative, and thrive in a fast-paced environment.

Perks & Benefits
Unlimited Vacation, Paid Sick Days & Holidays
100% Employee Covered Medical, Dental, Vision Plan Base Plan
Life Insurance, 401k, Flexible Spending Accounts, Commuter Benefits & More
Catered Lunches & Well-stocked Kitchens
Yoga & Wellness Activities
Happy Hours
Company Events
Dog Friendly

Jam City is seeking a talented Marketing Specialist . This role will focus on social and community engagement for our portfolio of high profile licensed IP, and will support the Director of Integrated Marketing on a variety of marketing campaign tactics.

As the lead ambassador of our games to the community at large, you’ll act as the internal voice of the consumer to the global marketing and product development teams, and you will be responsible for the ongoing content plan and strategic development of all of our owned social channels.

Success in this role requires the ability to work in a cross-functional environment, working across internal teams and with our licensed partners to develop best in class social and community campaigns executed across multiple platforms and channels.

This position reports to the Director of Integrated Marketing and is role is based in Burbank, CA.

RESPONSIBILITY

  • Create and oversee content (visual, video, text) across Jam City Burbank’s games portfolio that is optimized for social platforms, as well as the App Store and Google Play Store.
  • Work closely with IP stakeholders on content strategy, creative approvals, and synergy opportunities.
  • Communicate 1-1 with key community members and build a long-term ambassador program.
  • Proactively and constantly manage social media platforms to monitor community sentiment and and overall content performance.
  • Conduct live engagement with players and fans on social platforms while maintaining the appropriate brand voice and tone.
  • Stay up-to-date on social media trends, emerging platforms, and best practices.
  • Develop reports that provide insights, learnings and strategic recommendations based on content performance

QUALIFICATIONS

  • Proven experience with social media and community management ideally in an entertainment, gaming, or agency setting.
  • Ability to work in a collaborative environment, with excellent project management and communication skills.
  • Detail oriented, with ability to manage scheduling and proofreading social media posts across multiple titles and platforms.
  • Innovation and creativity in social media content programming and development.
  • Extensive knowledge and understanding of social media platforms and their respective participants (Facebook, Snap, Instagram, Twitter, Pinterest, Instagram, YouTube, Google+, Flipagram, Musical.ly, Live.ly, Reddit, Product Hunt, LinkedIn) and how each platform can be used in different scenarios for Jam City and its game titles
  • Ability to identify key influencers, build relationships and activate partnerships.
  • Strong quantitative and qualitative analytical skills with proven ability to demonstrate data interpretation that maps back to client business
  • Team player (eager to learn and share with teammates)
ABOUT JAM CITY
Jam City is a leader in mobile entertainment, providing unique and deeply engaging games that appeal to broad global audiences. Jam City was founded in 2009 by MySpace cofounder and CEO Chris DeWolfe and former 20th Century Fox executive Josh Yguado. Jam City is the creative powerhouse behind some of the highest grossing and most enduring social gaming franchises for mobile, including Cookie Jam (Facebook “Game of the Year” winner) and Panda Pop. Jam City is the go-to studio for Hollywood, having developed immersive, narrative rich mobile games around iconic entertainment brands including Harry Potter, Family Guy and Marvel Avengers. Jam City has studios in Los Angeles (HQ), Burbank, San Francisco, San Diego, Toronto, Bogotá and Buenos Aires. The Jam City team is known for its creative excellence and technological innovation in key areas including storytelling, data science and audience insights.