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Digital Media Coordinator At Isobar Canada Inc.

Location: Toronto, Ontario

Job Description


The Digital Media Coordinator assists in the planning, implementing and maintaining of media campaigns across multiple digital channels. As an entry level position, the Digital Media Coordinator position represents the start of a digital media career and is highly supervised by a Media Planner.

This position is essential in the day-to-day tactical management of the media account and requires an individual that works well in a team-based, fast paced, detail-oriented environment. While advanced Media thinking is not expected, the successful Digital Media Coordinator is resourceful and demonstrates the initiative to participate in advanced projects.

The Digital Media Coordinator position is training-intensive. Aptitude for learning new skills (both technical and organic) and procedures is essential. The Digital Media Coordinator is expected to be an active participant, increasing participation over time in the position. The Media Coordinator is also encouraged to contribute ideas and insights that will benefit our clients.


Media Planning and Execution:
  • Utilize syndicated planning tools to run reports, create rfp partner lists and develop insights
  • Run and maintain competitive spending reports, and execute baseline assessments of data
  • Help to create and send questionnaire/RFP to appropriate sites
  • Collect RFP responses from sites (follow up with sites who haven’t responded) and helps to analyze proposals
  • Input digital media buys on EAS and reconcile according to campaign delivery
  • Create and maintain records of plans, insertion orders, schedules, contracts, etc.
  • Reconcile billing discrepancies
  • Confirm digital campaigns are on budget
  • Assist in the evaluation of media opportunities
  • Field incoming proposals/phone calls from site/sales representatives
  • Develop a knowledge of online planning/research tools
  • Demonstrate multi-tasking ability, keep multiple projects on-track, structuring and executing work
  • Other responsibilities as needed; assembly of presentation materials, client binders, meeting setup and other administrative tasks

Client & Internal Relationships:
  • Support Digital and offline Planners in preparing and delivering work to clients and colleagues
  • Work with Billing department to confirm receipt of invoices and that invoices are correctly reconciled
  • Manages internal/client status reports
  • Attends all status meetings when appropriate
  • May be responsible for informing clients/planning staff of new opportunities or issues
  • Manage relationships with external client vendors
  • Participates and contributes in face to face client meetings
  • Engages with all work-related contacts in a professional & respectful manner
  • Possesses mature and professional business acumen in personal and written communications

Strategic Thinking:
  • Keeps current with market research (industry periodicals, email newsletters, websites)
  • Demonstrates active listening skills and ability to apply learnings over time
  • Recognize potential issues and problems, know when to escalate and propose solutions, where possible
  • Takes clear ownership of assigned tasks

Communications Skills:
  • Expresses oneself clearly and concisely in oral communications
  • Writes in a clear, compelling and concise manner
  • Organizes ideas and information logically and sequentially


  • Bachelor’s Degree
  • 0 - 1 years industry experience; exposure to ecommerce and digital verticals perferred
  • Expereince with Amazon Marketplace considered an asset
  • Strong math and analytical skills
  • Strong interest in and familiarity with social and digital media (internet, mobile, gaming)
  • Desire to learn about interactive media
  • Advanced computer skills (MS Word, Excel, PowerPoint)
  • Ability to learn server-based software and tools