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Senior UX/UI Designer At Ideal Image

Location: New York, New York

Job Description

Ideal Image is North America’s #1 Advanced Skin, Face and Body Spa for non-invasive aesthetic services that help you look and feel your best. Our goal is to help our clients achieve life changing results, whether it’s getting rid of unwanted hair, to prevent or address the signs of aging with healthier, more youthful skin, or to improve your body shape. Being a part of the team gives you the opportunity to watch our clients change their lives for the better. All services are safe, effective, FDA cleared procedures that are tested in our research and development center.

Responsibilities

At Ideal Image, we take customer experience seriously so we are looking for a Senior UX/UI Designer that can help transform our digital assets into high performing conversion machines. As a member of the Digital Marketing team, you will be the resident expert on all things UX/UI while having direct ownership of the web and mobile user experience, developing a roadmap for future improvements. You'll be collaborating with other marketers, our creative and media agencies and engineers to design and test fantastic new experiences that will seriously impress prospective & existing clients and drive incremental revenue.


The Senior UX/UI Designer will:

  • Drive the design vision and strategy for the Ideal Image digital customer journey
  • Translate a soon to be revitalized Ideal Image brand into a digital environment, specifically the website and paid media landing pages
  • Work with developers to implement new promotions, campaigns, and updates to the site with an eye towards usability and performance
  • Partner with IT to develop a mobile app design roadmap
  • Evangelize UX/AB testing throughout the organization establishing a strong discipline and process
  • Collaborate with agencies and marketing to identify test hypotheses, translate them into designs and test them in market
  • Work cross-functionally with product and engineering teams to represent the design team and give feedback in product and planning meetings
  • Collect and analyze KPI's to make informed recommendations for UX/UI improvements
  • Conduct qualitative and quantitative user research, interviews, usability testing, and other research methods and data analysis techniques
  • Create wireframes, prototypes, and production assets to effectively communicate interaction and design work to the team

Qualifications

  • Minimum 5 years of experience in UI/UX Design, Interaction Design
  • BS/MS in Visual Design, Human-Computer Interaction, Industrial Design, or related field
  • Strong experience with end-to-end (hybrid UX and UI) product design
  • Experience working and designing in WordPress (or equivalent) sites/landing pages.
  • Hands on experience designing and implementing AB tests across a variety of testing platforms
  • Strong understanding of performance marketing metrics and funnel optimization
  • Experience working with diverse teams in a dynamic, rapidly-growing environment
  • Experience with photoshop, UX/UI design tools
  • Fluent in designing for web and native experiences
  • Solid prototyping experience to explore and communicate design decisions to front-end development
  • Strong portfolio demonstrating work user in user experience, interaction design, and visual design required (please be sure to submit a link to your portfolio with your application)
  • Bonus: front-end development experience/knowledge