Marketing Automation Manager At EHE

Who we are:

EHE has led the way in preventive medicine for more than 100 years. EHE is a national preferred provider organization that engages employees with a complete preventive physical exam by board certified physicians and year-round lifestyle behavior management. Delivered through our nationwide Centers of Excellence in Preventive Healthcare, EHE serves as the medical foundation of well-being programs. We focus on prevention, performance, and productive longevity that provides early detection of significant health issues as well as reporting on hard and soft costs of healthcare, delivering value for companies and their employees.

EHE is backed by Summit Partners, the investment engine behind many of the world’s leading technology and healthcare enterprises. Summit’s strategic involvement has helped EHE reach new heights as a pioneering force in preventive care.

What we’re looking for:

EHE is looking for a Marketing Automation Manager that will develop and execute our automated marketing campaigns. This candidate will be the point person for all-things-email and be responsible for the setup, deployment and analysis of our entire multi-touch email nurture streams.

The Marketing Automation Manager will oversee the functionality of the systems that touch automation while maintaining and improving the multi-nurture email streams required by the Marketing team. The ideal candidate will have extensive experience using Marketo and its integrations, along with Salesforce.

In this role, you will:

• Serve as the primary contact for building and deploying multi-touch, logic-driven nurture streams in Marketo
• Serve as the primary Marketo power user and oversee its maintenance and development
• Report on campaign performance and implement optimizations using data-backed recommendations
• Support the data integration between Marketo and Salesforce
• Establish, maintain and document scalable processes that ensure best practices for our GTM strategies
• Troubleshoot system integrations, and drive new systems integrations as needed
• Complete campaign analytics and reporting, share with departments and drive program improvements as needed

What the role requires:

• Bachelor’s degree in a technical or analytically related field (e.g., Science, Technology, Finance)
• 3+ years of experience related to marketing automation (Marketo preferred)
• Experience with Salesforce
• Experience in marketing funnel automation, operations and analytics
• Demonstrated ability for building complex nurture streams
• Comfortable working independently in a fast-paced marketing environment
• Exceptional organizational skills and attention to detail
• Comfortable providing guidance for competing demands and managing expectations
• Demonstrated analytical capability
• Advanced proficiency with MS Excel
• Web analytics and web development experience a plus
• Excellent written and verbal communication skill

What we offer:

• Competitive salary
• Medical, dental, vision, life and disability insurance
• Employer-matched 401(k) plan
• Tuition reimbursement
• Employee access to our wellness clinics
• Gym membership

EHE is committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees.