BNY Mellon is a global investments company dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle. Whether providing financial services for institutions, corporations or individual investors, BNY Mellon delivers informed investment management and investment services in 35 countries. As of March 31, 2019, BNY Mellon had $34.5 trillion in assets under custody and/or administration, and $1.8 trillion in assets under management. BNY Mellon can act as a single point of contact for clients looking to create, trade, hold, manage, service, distribute or restructure investments. BNY Mellon is the corporate brand of The Bank of New York Mellon Corporation (NYSE: BK). Additional information is available on www.bnymellon.com. Follow us on Twitter @BNYMellon or visit our newsroom at www.bnymellon.com/newsroom for the latest company news.
It is an exciting time to join BNY Mellon Marketing. Under the leadership of a new Chief Marketing Officer, Marketing has embarked on a transformation to drive even stronger brand recognition and increased client loyalty to drive organic growth. We are creating a world-class marketing organization, comprised of new strategies, people, processes and capabilities, integrated to deliver business results. Marketing and Corporate Strategy both report into the Bank’s head of Strategy, and have a close, collaborative partnership to develop and execute the Company’s top growth initiatives.
The role is responsible for leading marketing strategy and execution in promotion of BNY Mellon’s Asset Servicing business to asset owners in the North America and EMEA markets. As a trusted and leading service provider in asset servicing, BNY Mellon provides a broad solution set to support asset owners’ needs across custody, accounting, data management, performance measurement, risk and more—all with an eye towards delivering client-centric digital experiences and supporting their diverse investment objectives.
The Senior Group Manager will lead a global team of marketers to communicate BNY Mellon Asset Servicing’s value proposition for its solutions and services to pensions, sovereign funds, endowments, foundations and insurance companies. The role requires a deep understanding of the business, client needs and the global landscape across the evolving investments ecosystem, with the goal of increasing brand awareness, client engagement and conversion.
A successful candidate should ideally have these qualifications