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BMW Internet Sales (E-Commerce) At BMW of San Francisco

Location: San Francisco, California

Job Description

Job Purpose:

  • Sell BMW product line by promoting BMW standards for superior customer, employee, and retail facility management
  • Achieve retail facility goals by training, motivating, coaching, and developing expert sales staff
  • Ensure that customers enjoy the shopping and buying experience by providing professional, timely, and thorough service, and up-to-date product and pricing information. Thoroughly train sales specialists and continually upgrade their expertise
  • Achieve a high level of repeat purchases from existing and new customers. Serve as a role model on expert customer dealings
  • Maintain ongoing communication with customers through direct phone calls, retail facility surveys, and retail facility sponsored customer events
  • Achieve high ratings for customer satisfaction per BMW internal customer surveys and per external measurements (industry surveys) by being highly responsive to customer needs and speedily resolving customer problems and complaints
  • Upgrade knowledge of BMW products and services and maintain professional and technical expertise by attending trade shows and/or educational programs, establishing personal network, reviewing industry publications, and participating in professional societies
  • Develop and achieve aggressive new car unit sales targets for retail and fleet customers
  • Achieve profit goals by developing and meeting target levels of gross profit per unit
  • Meet F&I penetration goals by actively promoting this service to customers. Develop and implement new programs as needed
  • Increase retail facility business and BMW market share by assisting the GSM in developing and implementing effective marketing strategies, advertising, merchandising, promotions, and sales contests, and by adopting factory programs
  • Establish and adjust pricing by monitoring costs, competition, supply and demand, and retail facility profit/return on investment/equity expectations
  • Assist the GSM in controlling costs by setting and achieving budgets, monitoring expenditures, analyzing variances, and initiating corrective action
  • Plan, in conjunction with the GSM, annual and monthly departmental forecasts, manpower objectives, vehicle inventory, gross objectives, and controllable expenses so that a reasonable profit is attaine

Requirements:

  • Experienced and/or highly knowledgeable on operating a car sales department, including skills in advertising, merchandising, inventory, financing, and selling cars
  • Customer contact experience required
  • Working knowledge or trainable in automotive retail center computer systems, (R/R computer system preferred, as well as proficiency in the use of Excel and Word programs)
  • Ability to interpret material provided by management and other sources. Excellent verbal/written communication and organization skills
  • Technically knowledgeable, experienced, or trainable on BMW product line
  • Outgoing and patient personality with good customer relation’s ability
  • Professional personal appearance
  • Good working Knowledge of the highway & road systems in the retail centers market area
  • Excellent leadership, management, and communication skills
  • BMW/MINI of San Francisco is a drug and alcohol-free work environment conducts a pre-employment drug screen.