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Social Media Specialist At Backstage

Location: New York, New York

Job Description

At Backstage, we're focused on providing the best career platform and marketplace to match performing artists (actors, models, dancers and musicians) with talent seekers.

We are looking for a hard-working, technically savvy, creative and analytical individual to join our team as a Social Media Specialist. This role will engage an active online community centered on trust, professional development and relationship building.

The Gig:

  • Drive growth of social postings (paid and organic) across Facebook, Instagram, Twitter, and other relevant channels for Backstage
  • Create content calendar, and schedule and promote content across social channels to drive engagement, clicks, and conversions
  • Generate content specifically optimized for each social channel
  • Evaluate insights generated from successful posts, and work closely with content and design team to translate data into actionable strategies
  • Engage with performing arts community and drive meaningful conversations around the Backstage brand
  • Network with key influencers in the performing arts to help amplify Backstage’s messaging and reach
  • Lead management and growth initiatives of the Backstage Instagram account
  • Track KPIs across social media channels and roll into regular reports for marketing and content team
  • Pitch creative ideas for increasing Backstage’s social media presence

About you:

  • Social media and tech junkie, current on trends, apps, social platform updates, and devices
  • Creative, outside-the-box thinker; you always bring ideas to the table, and geek out on testing out different social media initiatives
  • Strategic and analytical; you understand how to package content for different social platforms
  • You have strong copy skills, and delight in producing posts that yield high engagement
  • A self-starter able to work autonomously, and a team-player who loves contributing to productive brainstorming sessions
  • You are adaptable and curious; you are eager to learn and grow as a social media marketing professional

Requirements:

  • Experience managing a brand or organization’s social media platforms
  • Highly organized, efficient, and able to execute a task without much oversight
  • Strong knowledge of social media platforms including Facebook, Instagram, and Twitter
  • Analytical, and able to identify trends in social data utilizing programs such as Google Analytics, Facebook Insights, Twitter Insights, etc
  • Outstanding writing/editing skills, with the ability to transform your writing style into the voice of our brandTeam player, who is able to balance many tasks from multiple departments

Added Bonus:

  • Proficiency with social tools like Hubspot or Hootsuite
  • Experience in Facebook Ads
  • Background working for a publication or editorial team
  • A love for the performing arts!

Benefits:

  • Casual office space in Dumbo Brooklyn
  • Collaborative work environment where you’ll learn about and influence every aspect of the business
  • Summer Fridays, happy hours, and access to other local music events
  • Comprehensive medical, dental, and vision insurance
  • The opportunity to work with talented leaders in their disciplines
  • A company that works with you to learn, grow, and excel in your career
Backstage, LLC, is the leading platform in creative talent placement. We are currently composed of two brands: Backstage.com, for actors; and Sonicbids.com, for musicians - with plans to launch additional verticals organically and through acquisition. Nowhere else will you find the same combination of startup energy and entertainment industry creativity atop the solid foundation of an established but small and fast-growing business with decades of success in our industry.

We are a close knit, agile team that is disrupting the creative talent placement industry through technical innovation, product design and a solid business model. At the heart of our success and growth resides a group of hardcore technologists, writers, marketers, and product designers who share a tight bond and believe that collaboration creates a better experience for our users.

We offer benefits including health insurance (vision and dental available), commuter benefits, 401K, unlimited vacation, and tickets/tuition for select conferences/courses. Our DUMBO office is spacious and convenient to 3 subway lines.