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Vice President, Experience Design and Listening Post At ATB Financial

Location: Calgary, Alberta

Job Description

Helping Albertans achieve their dreams by turning the complex world of banking into brilliantly simple solutions. That’s ATB. Is that you?

Vice President, Experience Design and Listening Post

An introduction to us and the role:

We’re not your average company, we’re the second best place to work in Canada and because of that we have high expectations of who gets the opportunity to work with us to transform banking and uphold our incredible, people first culture.

Happiness is our purpose and our VP of Experience Design and Listening Post will lead our mandate to deliver on our purpose and our Story so that Albertans love to tell it louder and prouder than we do. By listening to the voice of our customer, we translate what we hear into actionable Insights. We use our ingenuity and creativity to create impact. We champion the system of obsession to drive great customer experience. Every time. Every place. Every person. And we bring it to life within the ATB brand promise. What we say. How we say it. Where we say it. How we show up.

What’s the opportunity all about?

Reporting into the SVP of Brand, the VP of Experience Design and Listening Post is responsible for leading a team that will play a key role to help stand up our system of customer obsession across ATB - listening to what consumers are saying to create an experience that they love. Collaborating with, and listening to the needs of the business, to execute on experiences that enhance the impact of our products. Defined by 4 pillars - Listening (research and voice of the customer), Experience Design (customer-centric), Creative Development and Execution, the role will develop and expand ATB's customer centric experience design, creative, research, and development capabilities across all channels and build a best in class experience design, voice of the customer, and research framework.

Job Requirements

To really thrive and be successful in this role, we’d love for you to come to the table with:

  • 8 - 10 years of advanced and progressive experience leading and executing in experience design
  • Post secondary degree in research, business or experience design
  • A recognized thought leader in the world of experience design and research with demonstrated deep experience in research and considerable design sensibility with a proven ability to translate research design into practical user experience (and action)
  • Proven strategic ability with the ability to collaborate effectively cross functionally and a demonstrated ability to build internal and external networks and partnerships
  • A track record of being an all in and visionary leader of cross functional teams that produce results
  • An unequivocal sense of drive and hunger with the ability to operate successfully in an ambiguous environment
  • Excellent communication and translation skills. You are effective and a natural at presenting and facilitating discussion with other executives, senior business leaders and team members. You foster collaboration, ask the difficult questions and drive to get answers
  • Well developed business acumen, solid business planning ability and strong understanding of the ATBs and the ATB Story

So, have we piqued your interest?

We love diversity of thought, so even if your skills and experience don’t check off every box, we’d love for you to consider putting your name in the running regardless.


So what can ATB Financial offer you? Beyond the opportunity to make a meaningful difference in how Albertans bank and make banking actually work for people, imagine paying less for your everyday banking, mortgages, loans and investments. Throw in an excellent benefits and pension package, opportunities for career advancement, and a financial institution that’s leading the way in change – now you’re talking about a career with a company that allows you to grow. As an award-winning employer-of-choice – we have the best of the best working for Albertans. Sound like a team you want to be a part of?

Purpose. Advancement. Fun. Rewards… We get it.