Director of Strategy
Branding and Design- Anthem Worldwide
Anthem is an award winning, global brand strategy and design firm that empowers brands to distil their own authentic story and communicate it effectively across mediums. From brand strategy and identity, to package design, to integrated campaign, Anthem creates emotional connections that amplify desirability, engagement and purchase.
Anthem is part of SGK, a global leader in brand development and deployment solutions, creating desirability and profitability for many of the world’s most recognizable brands.
Anthem offers a full suite of strategic brand development services such as brand positioning and identity, packaging design, creative development, integrated marketing campaigns, digital/social, content development, consumer research, innovation, portfolio strategy, etc.
As a Strategy Director, you will lead the development and delivery of strategically led branding and design solutions, contributing to, and impacting the effectiveness of the holistic agency offering. As a trusted advisor, you apply deep understanding of the client's industry, business, and products in combination with proven strategic methodologies to help your clients’ brands and businesses win in the marketplace.
You will support and lead client engagements and service a roster of Canadian and US based clients, along with a growing list of emerging new business relationships. In addition to contributing to organic account development, you will play a key role in supporting the agency’s new business development efforts, effectively communicating rationale to support strategic investments as part of an integrated and highly effective business approach.
- A strategic partner to assigned clients by demonstrating a deep understanding of their market and business sectors and their specific challenges and opportunities
Develops and maintains mid to senior-level relationships with clients and key agency players, establishing trusted advisor relationships in which clients and colleagues seek out advice and counsel.
- Provides thought leadership, insights, and perspectives that support client initiatives and align services and solutions with client needs.
- Maintains strong relationships with client contacts, staying closely connected to internal project teams, monitoring progress of ongoing client projects, as needed, and helping to address and resolve promptly, accurately, effectively, and to the client’s satisfaction, any issues or problems that may arise.