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Director, Genre Series Marketing At Amazon.com Services, Inc.

Location: Santa Monica, California

Job Description

Prime Video is seeking a highly motivated, results-oriented leader with a passion for growing a business focused on unique and inspiring entertainment that delivers for our customers worldwide. The Senior Brand Manager and Group Lead will be responsible for executing campaigns on- and off-Amazon that build awareness for and deeper engagement with Prime Video Original Series. They will lead development of global integrated communication plans to launch new series/seasons and oversee strategic planning for sustained engagement, including working with and guiding teams to build media plans, advertising creative, promotions and partnerships, digital and social media programs, campaign analysis, tracking, business development and more.

The Senior Brand Manager and Group Lead will develop and launch campaigns and engagement programs that impact millions of customers globally. This role will lead a team and work closely with internal partners including content development, media, creative, partnerships and promotions, social, international, research, legal, events and PR. The successful candidate will have a proven track record for driving output and results, working autonomously to set a roadmap and goals for performance for self and team. This person should possess a blended balance of strategist, project manager, creative thinker, relationship builder, franchise leader and analyst, with demonstrated ability to articulate and present ideas and strategies to all levels of senior leadership. The Group Lead is a doer as much as they are also a mentor. Critical to success will be industry relationships with talent, creators and external studios who may be partners on assigned project(s). This individual will be based in Santa Monica, California.

Core Responsibilities:
Manage the process start to finish for strategy, development and execution of year-round integrated marketing plans. This includes: